Primally Pure

Your face, hair, and underarms all deserve better than a shelf full of products with ingredients you'd need to research. Primally Pure makes upgrading easy with clean, non-toxic skin and body care built with purposeful, recognizable ingredients that actually work. Whether you're new to the brand or looking to add a few more staples to your routine, these three products are great places to start. Get to know Primally Pure’s skin, hair, and body care collections at https://primallypure.com/ Have questions? Email a member of Primally Pure’s customer experience team at hello@primallypure.com For Your Pits: Charcoal Deodorant That Keeps Up Conventional deodorant gets the job done, but not always in ways your pits appreciate. Primally Pure's Charcoal Deodorant uses activated charcoal to adsorb odor-causing impurities rather than mask them, alongside ethically sourced tallow from grass-fed cows and naturally mined baking soda. No aluminum, no synthetic fragrances, ...

Longer days spent outdoors, exposed to various environmental factors, can take a toll on your skin. Heat, wind, and direct sun can leave your complexion red and irritated, craving gentle, calming treatment. A simple, intentional skincare routine, with emphasis on care and the right ingredients, can give your skin the post-sun TLC it needs. Here are a few tips to build a summer skincare ritual that leaves your skin feeling more like itself. Dab on a Calming Tallow Balm When skin has taken a hit from the elements, sometimes replenishing moisture is the way to go. This is when a clean, multipurpose tallow balm can make a tangible difference. A nourishing, moisturizing balm made with ethically sourced tallow from grass-fed cows, emu oil, calendula flower, and key botanicals can serve as your starting point. Apply it to areas that feel overexposed or irritated after time in the sun. It can help calm the surface and restore balance without overwhelming delicate skin. Reset ...

What skin and hair care products do you travel with? Between long flights, beach days, and schedules packed with adventure, your skin and hair need products that can keep up with your travel plans. A natural volume boosting dry shampoo in a convenient 1- to 2-ounce size can be a fantastic summer travel companion. Along with that, what other natural products made the cut for the summer 2026 travel season? A Dry Shampoo That Goes the Distance Between early morning departures and late-night arrivals, wash days do not always fit the itinerary. That is where a natural non toxic dry shampoo earns its keep. It’s the kind that relies on oil-absorbing arrowroot powder, kaolin clay, and invigorating essential oils. Look for one that accommodates different hair colors: a light option for blondes, redheads, and lighter hair, and a dark option for brunettes and darker hues. A quality non toxic dry shampoo should blend in fast, making it a practical fit for quick turnarounds on the go....

Summer officially has your full attention. It’s all about those long days, outdoor plans, and of course, skin that's seeing the sun again. This is exactly when sun protection becomes a bigger part of your skincare routine. If you've been skeptical of thick, white formulas or chemical-loaded ingredient lists, there’s good news. It’s the summer of natural, mineral-based sunscreen! Here are four reasons this kind of sunscreen makes the cut this sun-drenched season. Non Nano Zinc Oxide That Goes on Sheer One of the biggest complaints about sunscreen is the dreaded white cast. Non nano zinc oxide, when formulated thoughtfully, goes on far more sheer than conventional options. Non nano means the zinc oxide particles are large enough that they do not penetrate the skin barrier, but not large enough to leave behind a chalk-like residue. Sunscreens made with non nano zinc oxide often go on lighter while still delivering UVA and UVB protection. Tallow-Based Formulas That...

There’s a lot of “gentle” language in skincare right now. But what does it really mean? A product can claim to be mild and still strip the skin’s barrier, disrupt its natural balance, or rely on synthetic ingredients that certain skin states simply may not tolerate well. Truly gentle skincare isn’t about being less effective. It’s about working with your skin rather than against it! Consider Your Skin’s Microbiome The skin’s microbiome is a living ecosystem of beneficial microorganisms that live on the skin’s surface. When that ecosystem is balanced, skin can look and feel more supported. You may notice fewer blemishes or less irritation. When it gets disrupted by harsh surfactants or synthetic preservatives, the result can be dryness and irritation. A non toxic and natural body wash that respects the microbiome can help you avoid this. Look for those crafted with skin-supporting ingredients like aloe vera juice, coconut oil, and shea butter that cleanse thoroughly witho...

Are you heading out on a beach vacation this summer? It’s time to think about the natural self-care essentials you’ll be bringing along. Between sun, saltwater, and hours spent outdoors, the right products make a real difference in how your skin and hair hold up. Reaching for a natural dry shampoo made with clean ingredients, for instance, is a good place to start. Here are three natural essentials worth adding to your beach vacation bag. A Natural, Reef-Safe Sun Cream No beach bag is complete without sun protection, and the ingredients matter about as much as applying it. For prolonged sun exposure, consider a natural, organic sun protection cream made with non nano zinc oxide, which provides mineral-based UVA and UVB protection. Reef-safe options are a must if you’re spending time in or near water full of wildlife. A mineral sun cream that also supports the skin barrier with ethically sourced tallow from grass-fed cows covers two bases at once, keeping your routine r...